Why Your Online Business Simply MUST Have a Social Media Presence

Why Your Online Business Simply MUST Have a Social Media Presence

Why Your Online Business Simply MUST Have a Social Media Presence

Thanks to social media, the manner in which businesses communicate and interact with their customers has transformed completely.

And if you’re not following suit, your business is missing out on a huge amount of potential custom.

For that reason, I’d definitely recommend that you sign up for a Facebook, Twitter and Google+ account at the very least.  These are the most widely used social media sites available, and therefore the most powerful resources.

By signing up to these sites, you’ll be able to give your business greater exposure online, and post information about your products and services, such as discounts, oto’s and new product releases, to name just a few.

And if you post useful and good quality content that provides value for the reader, then more and more people will “follow” you (in Twitter’s case) or become a “friend” (on Facebook), which will help you to build positive, long-term relationships with customers who might not have previously found you.

Naturally, the more friends and followers you have, the more potential customers you’ll be able to promote to, and this is where social media marketing can be so profitable.

After all, you’ll be able to search for people in your niche who might be interested in what you have to offer, and then look to befriend people who follow them, thus pulling in more and more targeted prospects that you might be able to promote to in the future.

Another great advantage of using social media is that it allows you to follow what’s being said about your products and services online, and then react to any negative news flow before it begins to damage your credibility.

Why Your Online Business Simply MUST Have a Social Media Presence

Why Your Online Business Simply MUST Have a Social Media Presence

Here are two fantastic tools that will enable you to do just that.

www.google.com/alerts:

All you need to do here is type in a relevant search phrase, such as your business name or the name of your product, for example, and whenever that phrase is mentioned online, you’ll be sent an email telling you when and where it was found.

www.socialmention.com:

Similarly, this social media search and analysis tool will send you an email alert every time your selected phrase is mentioned online, enabling you to keep up to speed with what’s being said about you and your business!

So if you want to expand your business and reach more customers, make sure you sign up to some social media marketing sites like Facebook, Twitter and Google+ and use tools like Google Alerts and Social Mention to keep track of what people are saying about you and your business.

You’ll have more customers, better communication, an improved online PR machine, and ultimately more money in your bank account!

All the best
-Jon

Why Your Online Business Simply MUST Have a Social Media Presence

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