Category Archives: Social Media

The 6th Principle of Social Media – Always Be Open and Human

The 6th Principle of Social Media – Always Be Open and Human Social marketing earns, but does not buy attention.  So have an opinion, be true to what you say, be of value, be open, but above everything else BE … Continue reading

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The 5th Principle of Social Media – Market WITH People Not TO People

The 5th Principle of Social Media – Market WITH People Not TO People Marketing is something you should do WITH people, not to people. Successful marketers realise that being social isn’t about where, it’s about how for the last 30 … Continue reading

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The 4th Principle of Social Media – The Relationships Must Come Before The Sales

The 4th Principle of Social Media – The Relationships Must Come Before The Sales You can’t make friends and ask to borrow money in the same breath — you’ll fail at both. The relationships MUST come before the sales. You … Continue reading

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The 3rd Principle of Social Media – Building Your Bonfire

The 3rd Principle of Social Media – Building Your Bonfire The traditional way (some might say “old”) of advertising is akin to setting off fireworks! But Social Media can be more likened to building your bonfire……slow to start, but getting … Continue reading

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The 2nd Principle of Social Media – The Behaviours That Influence The Purchase

The 2nd Principle of Social Media – The Behaviours That Influence The Purchase Today especially, it’s of VITAL importance that your business understands your target market’s social agenda by looking at their social behaviours that influence their purchase decisions! You … Continue reading

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The 1st Principle of Social Media – Treat Your Contacts as People Not Just Consumers

The 1st Principle of Social Media – Treat Your Contacts as People Not Just Consumers Marketing has forever told us to see people as consumers; but NOW we need to start seeing them as people 1st, and consumers 2nd, 3rd … Continue reading

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How to Increase Your Facebook Fan Page Engagement in 5 Simple Steps

How to Increase Your Facebook Fan Page Engagement in 5 Simple Steps Despite what some marketers are now saying, Facebook still remains one of the most profitable marketing platforms out there. So if you are currently looking for a strategy (that … Continue reading

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4 Tips to Help You Start Your Own Online Business

4 Tips to Help You Start Your Own Online Business There was a time when blogs were the “latest and greatest” thing online. While they may not get as much media attention as social networking sites like Facebook and Twitter, … Continue reading

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How to Write Engaging Emails – 6 Simple Tips

How to Write Engaging Emails – 6 Simple Tips 1. Always Add Value: Your subscribers are busy people, and they won’t always consider your emails a top priority. So to work around this, make sure your emails are worth your readers’ … Continue reading

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3 Simple Tips to Help You Get More from Your Facebook Ads

3 Simple Tips to Help You Get More from Your Facebook Ads If you are you thinking about using Facebook ads? Or maybe you are already using Facebook ads, but aren’t getting the results you want. In either case, you … Continue reading

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