Tag Archives: social media

Why Your Online Business Simply MUST Have a Social Media Presence

Why Your Online Business Simply MUST Have a Social Media Presence Thanks to social media, the manner in which businesses communicate and interact with their customers has transformed completely. And if you’re not following suit, your business is missing out … Continue reading

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The 10th Principle of Social Media – Always Measure and Evaluate

The 10th Principle of Social Media – Always Measure and Evaluate Make the most of your analytics – you should listen, monitor, measure and improve your social media marketing strategy(s) on a regular and continuous basis. While we intuitively know … Continue reading

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The 9th Principle of Social Media – You MUST Embrace Change

The 9th Principle of Social Media – You MUST Embrace Change “It’s not the strongest of the species that survives, nor is it the most intelligent, it’s the one that’s most adaptable to change” – Charles Darwin Change has never … Continue reading

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The 8th Principle of Social Media – The Behavior IS Social

The 8th Principle of Social Media – The Behavior IS Social When it comes to Social Media just remember that technology changes but people stay the same. When the Wikipedia entry for i>Social Media contains in its opening paragraph the … Continue reading

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The 7th Principle of Social Media – You REALLY NEED To Listen

The 7th Principle of Social Media – You REALLY NEED To Listen Previously when planning a marketing campaign, you needed to invest time and money to ensure your finished product was ready to go in order to achieve a quick … Continue reading

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The 6th Principle of Social Media – Always Be Open and Human

The 6th Principle of Social Media – Always Be Open and Human Social marketing earns, but does not buy attention.  So have an opinion, be true to what you say, be of value, be open, but above everything else BE … Continue reading

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The 5th Principle of Social Media – Market WITH People Not TO People

The 5th Principle of Social Media – Market WITH People Not TO People Marketing is something you should do WITH people, not to people. Successful marketers realise that being social isn’t about where, it’s about how for the last 30 … Continue reading

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The 4th Principle of Social Media – The Relationships Must Come Before The Sales

The 4th Principle of Social Media – The Relationships Must Come Before The Sales You can’t make friends and ask to borrow money in the same breath — you’ll fail at both. The relationships MUST come before the sales. You … Continue reading

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The 3rd Principle of Social Media – Building Your Bonfire

The 3rd Principle of Social Media – Building Your Bonfire The traditional way (some might say “old”) of advertising is akin to setting off fireworks! But Social Media can be more likened to building your bonfire……slow to start, but getting … Continue reading

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The 2nd Principle of Social Media – The Behaviours That Influence The Purchase

The 2nd Principle of Social Media – The Behaviours That Influence The Purchase Today especially, it’s of VITAL importance that your business understands your target market’s social agenda by looking at their social behaviours that influence their purchase decisions! You … Continue reading

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